Finding Inspiration at PSFK Conference

Finding Inspiration at PSFK Conference

It's often a good idea to step outside your field to check out what's happening in other professions around you.  I attended the PSFK Conference in San Francisco yesterday and was impressed with what I heard. There are great stories being created and shared by companies ranging from ad agencies like Wieden + Kennedy to nonprofits like 826 National.  The common thread seems to be making a difference; building a better world.  Sound familiar (Build Your Own World)?

Somewhat of a 'creative' groupie myself, I was a thrill to hear and meet the likes of Yves Behar and Rod Shuham.  Now I'm hatching plans for how to engage them in the ZER01 Garage. Stay tuned...